# Assessment Two

You are at the end of the second day of learnings. Good job, and here is the second part of the assessment, to ensure that you've absorbed enough of the information covered today. You'll need to utilize Outlook again, as well as PowerPoint, for this portion.

## Knowledge Check

Take a look at this list of Top Digital Advertisers in the US ad industry.

Pick one, any that you like. Do some research on their website, their top brands under the umbrella, their brief history, and what their top selling products or top revenue sources are. Then, do some market research that may support why they may find it valuable to have a presence in Asian endemic media.

Put this info into a 2-3 slide PowerPoint, using the "Design" feature (or your favorite deck designing tool) to help you make it look presentable.

Send this deck attached to an email to your contact, with a cover email pointing out the key findings that you want to underscore from your research and the deck.

Focus on insight, or in other words, a unique and creative, yet compelling, way to look at open-source data that supports our overall objective, as well as the brand's. This is key research, that we may actually be able to use, so please take your time to think.